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🔎 'Is' & 'Is Not' Filters in ReportGuru.ai

Easily refine your reports by including or excluding records that exactly match a specific value or parameter.

✅ Is Filter

The 'Is' filter in ReportGuru.ai retrieves results that exactly match the parameter you specify.

Example:
If you apply the 'Is' filter to the Brand field with the parameter "NIKE", the report will display only NIKE products — such as NIKE Air Zoom Pegasus, NIKE Sports Jacket, and NIKE Dri-FIT T-shirt.

ReportGuru.ai Is Filter Example

🚫 Is Not Filter

The 'Is Not' filter in ReportGuru.ai excludes results that match the specified parameter.

Example:
If you apply the 'Is Not' filter to the Brand field with the parameter "NIKE", the report will exclude all NIKE products and display only non-NIKE items such as Adidas Ultraboost Sneakers, Puma Classic Hoodie, Levi’s Denim Jacket, and Zara Cotton Shirt.

ReportGuru.ai Is Not Filter Example

💡 Tip: You can combine 'Is' and 'Is Not' filters across multiple fields (e.g., Brand, Product Type, Order Status) to fine-tune your reports and extract exactly the insights you need.